Shopify’s Acquisition of Oberlo – An Important E-Commerce Deal
Shopify acquired Oberlo in May 2017 for an estimated transaction value of $15 million. Oberlo was founded in 2015 and is a popular Shopify app. It enables merchants to import products directly from Chinese suppliers (via Aliexpress, the retail version of Alibaba). The beauty of Oberlo is the ease of integrating Aliexpress products into a Shopify store […]
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